Høgskolen i Innlandet
Høgskolen i Lillehammer er fra Høgskolen i Innlandet

HiL > 2014/15 Studiehåndbok > MLT2001/1 Event management

Event management

Back Tilbake
Kode
MLT2001/1
Studiepoeng
15
Semester
Autumn
Heltid/ deltid
Heltid
Pensum
Emneansvarlig
Hans Holmengen
Karaktersystem
Grades A-F
Undervisningsspråk
Language of instruction - English
Emneeier
ÅR/BA Reiseliv
Studenttorget
studenttorg@hil.no
Telefon: 612 88000
Emnebeskrivelse

Content:

Event Management is theoretically anchored in many professional fields, such as law, accounting, marketing, and personnel managing just to name a few. The course aims to provide students with skills to contribute, develop, and manage the execution of an event. While the course surveys events on a broad scale, it pays particular attention tolocalandmajorevents.

The course gives students an extensive understanding of:

  • Arrangements’ position locally and regionally with an emphasis on tourism in specific areas
  • Negotiations and legal agreements, including the formalisation of rider contracts as well as various responsibilities associated with such events
  • Financial management. Budgeting (liquidity), financing (including sponsorship), risk assessment
  • How to develop the experience element for an event
  • Marketing. Who should the event target (target groups)? Profiling and sales are also pertinent topics
  • Event planning and structural organisation. Volunteer issues and continuity are key concepts in this sequence

Læringsutbytte
Expected learning outcomes:

Knowledge

Students should:

  • become familiar with a variety of events and their characteristics
  • gain an understanding of how to develop,
  • to plan, and
  • to execute different events.

 Abilities

  • To be able to develop a business model for an event. In doing so, they should be able to execute customer surveys, budgeting and risk analysis.
  • to provide students with the practical skills to develop and execute events
  • to recognise the factors that contribute to a successful event (see coursework).

Competences in general

After finished the course the students should be able to give significant contribution in developing and performing events of different kinds


Undervisnings- og læringsmetode
Teaching methods:

Lectures, as well as guest speakers representing different types of events, from music festivals (Øya Festival) to literature- and culture festivals (Peer Gynt Festival), etc. The coursework helps students work on different sized projects tied to the various festivals and events.




Arbeidskrav
Coursework requirements:

Students will work on issues/topic areas related to an actual event/festival.

75% mandatory in lectures, seminars and event visits.


Eksamensform
Form of assessment:

One week home exam , individual 





Back Tilbake   Back Til toppen
20©09 Høgskolen i Lillehammer, Postboks 952, 2604 Lillehammer | Fakturaadresse | Telefon: 61 28 80 00 | E-post: post@hil.no |L